The Bro Marketing Myth: Learn the 7 principles to ditch the hype and hustle and align your message.

Marketing on Purpose

When I ask people what their top challenge is in their business, this is what I hear:

I need to reach more people. 
I need to make more money. 
I would like to be more visible. 
I want to be more consistent.

The antidote (lie) we have been sold is to work harder, change your money mindset, and push yourself through resistance and fear.

And if you don't have results after all that, then something must be wrong with you.

We are promised big results in a short timeframe that looks like this: 

But if your growth looks like this:

Or this:

We have been conditioned to judge ourselves and our results as not good or fast enough.

We do things differently by embracing this motto:

We don’t focus on the latest trends or strategies. We don’t engage in gimmicky marketing tactics. 

We focus on:

The number of programs promising big results with no mention of the fact that the world is on fire, our nervous systems are depleted, and how trauma impacts our business is not only disappointing but doesn’t support us in the ways we need.

In our culture, we are conditioned to blame our lack of results on our lack of action. 

But that’s rarely (if ever) the solution. 

We must examine the inaction to see what’s driving it, then approach our goals with more compassion and curiosity.

Marketing on Purpose combines simple actions over time and deep care for our lived experiences and humanity (our mindset and nervous systems).

I help you simplify strategies so they are doable and sustainable. The other core component is that I provide the space and tools so you can support your nervous system. 

The result? You can more consistently and sustainably show up for yourself and your business. We learn in a collective of values-aligned changemakers.

How it Works

Every month, you receive access to four components:

 

1. Live Calls & Training

There are three calls + a live workshop on a specific topic.

Live calls happen on the first, second, and third Thursdays from 11 - 12 Mountain time.
(10-11 Pacific/1-2 p.m. Eastern/6-7 p.m. London)

  • Week 1: Create your monthly plan + 30-day content marketing topics
  • Week 2: Mindset call (Includes facilitated parts work and other tools to shift limiting beliefs and support your nervous system)
  • Week 3: Q&A Office Hours
  • Week 4 is an integration week. This is a great week to engage with the online training materials and implementation.

Live Work Sessions (starts January 2025)
There will be live work (body doubling) sessions twice per month. These 75-minute sessions will dedicate an hour to implementing your marketing actions. Times will be determined by the group's requests. 


2. Online Training

From sales pages to content creation, self-paced online training modules are at your fingertips every month. Every month, a new online training is unlocked.


3. Accountability

This is a game-changer. If you choose, you will be paired with a buddy and given a simple guide to make it work for your capacity and schedule.


4. VIP Benefits

As a member, you can access VIP pricing on 1:1 sessions and special rates on my signature programs.

Modules for this course 8
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